After beginning his career on television and radio at a young age working internationally for Disney Channel and Radio Disney, Brander spent his teenage years hosting weekly shows on CBS and ESPN Radio, covering the biggest sports and entertainment events in the world and creating content around the most influential athletes and celebrities.Combining over a decade of experience with an ability to uniquely engage the millennial and gen-z demographics, Brander has consulted for Fortune 500 companies with a focus on digital strategy and has worked hand-in-hand with professional athletes and influencers in launching brands and consumer businesses.Brander makes frequent appearances in the media as a sports and eSports business expert, is a board member of The International Jazz Hall of Fame, a member of the Investment Advisory Board for Ideaboost (the entertainment/media accelerator of the Canadian Film Centre), takes time to give back to the community through his foundation 'The Joey Brander Foundation: Literacy Through Sports' (501C3), and has spoken at universities and conferences in over ten countries and across three continents.